Matomo

Open-source web analytics platform that gives full data ownership and privacy

About Matomo

Matomo is an open-source web analytics platform that gives full data ownership and privacy control. Teams use it to prepare, label, monitor or analyse data without building internal tooling from scratch. It typically connects to existing storage and model pipelines, keeps an audit trail of changes and versions, and offers both an interface for non-engineers and APIs for automation inside larger machine-learning workflows.

Matomo key facts

Category: Data & Analytics
Pricing: Freemium — a free tier lets you start, and paid plans are available if you need more.
Focus areas: analytics, open source, privacy
Official site: matomo.org

About the Data & Analytics category

Analytics and BI platforms that turn raw data into clear insights. The Data & Analytics category on Tools Hub currently lists 712 tools. Alongside Matomo, it includes GoatCounter, Thunderbit, Count, Rows.

FreemiumData & Analyticsanalyticsopen-sourceprivacy

More in Data & Analytics

Comparing tools in the Data & Analytics category? These related listings are worth a look: GoatCounter — Lightweight open-source web analytics platform with no tracking of personal data; Thunderbit — AI web scraper for no-code data extraction; Count — Collaborative analytics canvas for data teams.